Inspire yourself and the ones around you

We believe that what you wear can shape how you feel and how you show up in the world. We create casual outfits designed to remind us of what really matters and celebrate positive living, Here and Now.

Our Purpose

In a world that's constantly pulling us in different directions, it's easy to lose sight of what truly matters. You deserve clothing that doesn't just look good – you deserve pieces that make you feel grounded, positive, and inspired throughout your day.

That's why we design casual wear with meaningful messages that serve as gentle reminders to embrace the present moment and spread good vibes wherever you go.

We're building a community of people who embrace what really matters and celebrate positive living.

Our Values

Mindful Living. We believe in the power of staying present and appreciating the Here and Now.

Positive Impact. Every design is created to uplift your mood and inspire positive change in yourself and the ones around you.

Quality & Sustainability. From thoughtful design to responsible manufacturing, we put love into everything we create.

Style with Purpose

We don't focus on trends that fade. Instead we focus on timeless messages that transform. Our casual wear bridges the gap between style and substance – giving you pieces that look great while serving as daily reminders of your values and aspirations.

When you wear HERE NOW CASUAL, you're not just wearing clothes. You're carrying a meaningful positive message into the world and inviting others to follow.

Sustainable Apparel

We believe in creating clothes the right way. Instead of mass-producing finished outfits that might end up as waste, our designs are added to the outfits only after an order is placed. This means no excess finished inventory sitting in warehouses and no unsold garments ending up in landfills.

Our quality garments are manufactured by suppliers who share our values of treating people with respect and caring for the environment.

By choosing HERE NOW CASUAL, you're supporting sustainable practices that align with mindful and positive living while getting inspiring outfits you'll love.

Ready to Spread Some Good Vibes?

Discover casual wear that reminds you of what matters most. Explore our collections below and find pieces that resonate with your values and inspire your daily life.

Inspire yourself and the ones around you